Contractor growth infrastructure

We don't just run ads.We engineer contractor growth.

CodeWeb identifies the growth bottlenecks holding contractors back, then builds the acquisition, automation and booking systems that turn attention into signed projects.

Book a strategy call
Built for ambitious contractors and trade operators
Builders
Renovators
Kitchens
Flooring
Roofing
Growth infrastructure

One system. Six layers.
Compounding revenue.

CodeWeb deploys the full infrastructure that turns ad spend into booked site assessments — and booked site assessments into closed contracts.

  • 01

    Traffic

    Intent-led paid acquisition across Meta, Google and YouTube — engineered for your service area.

  • 02

    Lead capture

    Conversion-optimized landing infrastructure with sub-second load and instant qualification.

  • 03

    Qualification

    Every inbound enriched, scored and routed before it ever reaches a human.

  • 04

    Appointment booking

    AI books site assessments to your calendar — 60-second speed-to-lead, 24/7.

  • 05

    Follow-up

    Multi-channel nurture across WhatsApp, SMS and email until the prospect is closed or disqualified.

  • 06

    Revenue

    Pipeline, ROAS, LTV and conversion telemetry surfaced live inside CodeWeb OS.

Results

Numbers we
ship to clients —
every Monday.

R0.0M
Pipeline generated
0
Appointments booked
R0.0M
Revenue influenced
Pipeline trajectory
Last 12 months · ZAR M
live
Conversion funnel
New lead100%
Contacted < 60s94%
Qualified72%
Site assessment booked41%
Closed23%
Live client snapshot

Real pipeline.
Real contractors.
Real numbers.

A live look at one client's CodeWeb dashboard — funnel performance, ad impressions and conversions tracked in one place.

13
Contacts
2.91K
Impressions
7
Conversions
CodeWeb client funnel and conversion dashboard
Growth Infrastructure

One integrated ecosystem.
Not fifteen disconnected services.

Every component plugs into the same operating layer — so leads, conversations, bookings and pipeline move as one system.

Layer 01
Acquisition
Lead Generation
Facebook Ads
Google Ads
Landing Pages
Layer 02
Operations
CRM & Pipeline
AI Follow-Up
Appointment Booking
Lead Qualification
Layer 03
Retention
Missed Call Text Back
Review Automation
Reactivation Campaigns
Layer 04
Intelligence
Pipeline Tracking
Conversion Optimisation
Reporting & Analytics
Reputation Management
One platform · One pipeline · One source of truth
Industries

Built for the trades that build everything else.

Six verticals. One operating system. Every playbook calibrated to the economics of your trade.

Selected work

Quiet operators.
Loud results.

Case 01 · Renovations · Gauteng

Shitshwane Renovation Co.

R 1.2M
Closed in 90 days
13
Site visits / month
R 11
Cost per lead
Challenge

Word-of-mouth pipeline. Leads dying in WhatsApp. No booking system.

System deployed

Paid Meta + Google acquisition → CodeWeb CRM → AI WhatsApp follow-up → site visits.

Case 02 · Kitchen renovators · Cape Town

Kestrel Kitchens

R 2.4M
Signed / quarter
3.2×
ROAS in 90 days
+48%
Close rate
Challenge

Showroom-only sales, single closer, no digital acquisition.

System deployed

Showroom virtual-tour funnel, retargeting, automated quotation flow.

Case 03 · Roofing · Pretoria

ApexRoof Pretoria

R 4.1M
New revenue / 6 mo
11×
Inspections booked
92%
Lead-to-call rate
Challenge

Seasonal income, insurance-referral dependent, no triage system.

System deployed

Storm-response landing pages, 60s speed-to-lead, automated inspection booking.

Strategy call

Ready to build a
predictable pipeline?

Book a strategy call and see if CodeWeb is the right growth partner for your business.

Get in touch